College of Business Administration and Accountancy

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College Dean

Prof. Marissa G. Dela Cruz, PhD

OIC-Dean

09088105784

Contact Number

[email protected]

Institutional Email

Assistant Dean

Prof. Kenneth L. Sanido, DMHRM

Assistant Dean

SDG Report 2025

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Colleges

College of Business Administration and Accountancy

The College of Business Administration and Accountancy serves as one of the university’s academic institutions dedicated to providing quality education and training in business, management, and accountancy that prepares students for professional careers in the corporate, public, and entrepreneurial sectors. The college is committed to developing competent, ethical, and globally competitive graduates equipped with strong analytical, managerial, and financial skills grounded in academic excellence and professional standards.

More specifically, the college offers academic programs in business administration, accountancy, finance, marketing, and related fields that foster critical thinking, leadership, and strategic decision-making. It facilitates research initiatives, case studies, and extension activities that address contemporary business challenges and contribute to economic development and innovation. The college also supports internships, industry linkages, and experiential learning opportunities that enhance students’ practical competencies and career readiness. Furthermore, it contributes to the university’s mission of producing professionals who are socially responsible, ethically grounded, and capable of driving sustainable business growth and economic progress.

Department Chairpersons / Program Coordinator

Asst. Prof. Michael G. Auditor, MBA

Accountancy

Prof. Evann Keith C. Tabasa, CMP, MSM

Department of Economics, Management, and Marketing

Prof. Kenneth L. Sanido, PhD

Master in Business Management

Undergraduate Programs

Bachelor of Science in Accountancy

The Bachelor of Science in Accountancy (BSA) is a four-year program that prepares students for careers in accounting and auditing. It builds strong knowledge in accounting, finance, taxation, auditing, and business law, while developing critical thinking and ethical decision-making skills. Graduates can take the CPA Licensure Exam and pursue careers in firms, corporations, government, and academia.

➤ Program Prospectus

Bachelor of Science in Economics

The BS Economics program develops analytically skilled and ethically grounded graduates through rigorous training in economic theory, research, and data-driven analysis, preparing them for careers in policy, business, finance, and research, as well as advanced studies and leadership in promoting inclusive and sustainable development.

➤ Program Prospectus

Bachelor of Science in Business Administration major in Business Economics

The BSBA major in Business Economics is an interdisciplinary program that integrates core business and economic principles with practical applications to develop analytically skilled, ethical, and globally responsive graduates capable of strategic decision-making, leadership, and managing businesses in dynamic economic environments.

➤ Program Prospectus

Bachelor of Science in Business Administration major in Human Resource Management

The Bachelor of Science in Business Administration major in Human Resource Management (BSBA-HRM) at MSU–General Santos is a four-year program that builds a strong business foundation and specialized HR skills. It integrates peace and regional studies, aligns with national BSBA standards, and includes a 600-hour practicum within a 140-unit curriculum to prepare graduates for responsible, evidence-based HR practice.

➤ Program Prospectus

Bachelor of Science in Business Administration major in Marketing Management

The BSBAMM program equips students with comprehensive marketing knowledge and practical skills—covering consumer behavior, branding, digital marketing, sales, and market research—by integrating theory with practicum to prepare them for data-driven decision-making and successful careers in various marketing fields.

➤ Program Prospectus

Graduate Programs

Master of Business Management major in Finance

The Master in Business Management (MBM) major in Finance is a high-level leadership program designed to bridge the gap between technical financial analysis and strategic corporate decision-making. The curriculum integrates core management disciplines—such as organizational strategy and operations—with specialized expertise in capital markets, investment banking, and risk management. Students master the ability to interpret complex data, optimize asset allocation, and navigate the nuances of global fiscal policy to drive long-term enterprise value.

➤ Program Prospectus

Master of Business Management major in Human Resource Management

The Master in Business Management (MBM) major in Human Resource Management is a strategic leadership program designed to transform HR practitioners into essential business partners. The curriculum bridges the gap between traditional personnel management and high-level corporate strategy, focusing on the critical intersection of people, performance, and profit. Students master core business competencies—such as financial management and organizational behavior—while specializing in advanced HR domains like talent acquisition analytics, strategic compensation, and change management. By the end of the program, graduates are equipped to architect high-performance cultures, navigate complex labor landscapes, and lead the “human” side of digital transformation in a global economy.

➤ Program Prospectus

Master of Business Management major in Marketing

The Master in Business Management (MBM) major in Marketing is an advanced professional degree designed to bridge the gap between core corporate leadership and strategic consumer engagement. The program equips students with a robust foundation in high-level business operations—such as finance, ethics, and strategic management—while offering deep-dive specialization into data-driven marketing, brand architecture, and digital transformation. By blending psychological insights with analytical decision-making, graduates emerge not just as creative marketers, but as business architects capable of driving sustainable growth and navigating complex global market shifts.

➤ Program Prospectus

Master of Business Management major in Production and Operation Management

The Master in Business Management (MBM) major in Production and Operations Management is a strategic leadership program designed to bridge the gap between high-level corporate vision and the physical reality of execution. The curriculum integrates core management principles—such as financial stewardship and organizational strategy—with specialized expertise in supply chain optimization, Lean Six Sigma methodologies, and total quality management. Students master the art of maximizing efficiency and minimizing waste, learning to navigate the complexities of global logistics and digital manufacturing. By the end of the program, graduates emerge as operational architects capable of transforming raw resources into market-leading value, ensuring that organizations remain agile, scalable, and profitable in an increasingly automated world.